Shopify Malaysia or EasyStore Malaysia: Which E-commerce Website Builder Should You Use? (Updated 2018)

Shopify and EasyStore are two of the most popular e-commerce website builders in Malaysia. With website builders like Shopify and EasyStore, you don’t need to spend thousands of dollars hiring a tech guy to build an e-commerce website for you.

You can set up your entire e-commerce site yourself, even if you have zero technical skills.

With e-commerce website builders like Shopify and EasyStore, you can get your e-commerce site up and start earning money in a few days.

Cool, right?

But which one should you use? Should you use Shopify or our local EasyStore?


If you are asking yourself this question right now, keep reading. I will help you to discover which e-commerce website builder is the best for you.

Let’s get started!

Summary: Shopify vs EasyStore

Features Shopify_Logo
Pricing $29 – $299/month
(RM120 – RM1,200/month)
RM59 – RM499/month
Transaction fee 0.5 – 2.0% 0%
App integrations Unlimited 10 – 50
Storage Unlimited Unlimited
Product uploads Unlimited Unlimited
Website Themes 100+ on Shopify, more via third-party sources <30
Blog Available Available
Point-of-Sales (POS) Available for all plans Not available for EasyStore Lite
Resources Thousands of articles on Shopify resources section and thousands more by Shopify users online Very limited amount of resources on EasyStore blog and Help section
Sign up for Shopify
(14 Day Free Trial)
Sign up for EasyStore
(14 Day Free Trial) 

Summary: Shopify offers a more complete e-commerce website builder solution compared with EasyStore for a cheaper price and is my recommendation. With Shopify, you can add any number of apps to enhance your Shopify store’s promotions, reporting, inventory management and more.

Moreover, you will have more website design options to choose from.

On top of that, Shopify also provides its users with thousands of articles and video resources for even newbies to get started.

The biggest drawback of using Shopify is that there is a transaction fee of 0.5 – 2.0% whereas EasyStore does not charge any transaction fees for using its platform. However, the features that Shopify provides more than make up for these added fees.

Test run Shopify for your own e-commerce business by signing up for a 14-day trial using the button below:

First, What’s Shopify and EasyStore?

Shopify and EasyStore are both e-commerce website builders that allow you, the non-tech person, to build your own e-commerce website quickly.

While Shopify is made in Canada, EasyStore is made in Malaysia.

Each offers basic features that will help you to build an e-commerce website from A to Z by yourself.

So, what are the similarities and differences between Shopify and EasyStore?

Knowing this will help you to decide which e-commerce website builder to use for your e-commerce business.

First, let’s take a look at their similarities:

Common Features Between Shopify and EasyStore

Drag-and-drop website builders

Both website builders feature drag-and-drop website builders so you can design your website layout without touching a single line of code.

Blogging options

Both website builders feature blogging options to help you optimize your e-commerce website for content marketing and SEO.

Unlimited products and storage

You can upload an unlimited number of products and there is no storage limit in each website builder.

Now that you know how the common features EasyStore and Shopify shares, let’s now take a look at the differences between them and what makes one better than the other:

5 Ways Shopify is Better Than EasyStore

#1. Shopify is Cheaper for Same Features

Before EasyStore’s recent price change, I would always recommend choosing EasyStore for being a budget-friendly e-commerce website builder solution.

However, now that the prices have doubled, I find EasyStore’s pricing to be much more expensive than Shopify for fewer features.

Let’s take a look at Shopify and EasyStore’s pricing:

On the outset, it may appear like Shopify’s cheapest plan at $29/month (~RM120/month) is more expensive than EasyStore’s cheapest plan at just RM59/month.

However, if you take a good look into what the RM59/month plan offers, you will see that it offers just the bare minimum features:

On top of the basic features offered at every price tier, at RM59/month, you get only 10 integrations, 3 promotional tools, and nothing else. You don’t get basic features like store credit, or automated cart recovery or even Point of Sales (POS) features. (Point of Sales Feature, by the way, is offered on every single tier in Shopify.)

If you want to keep growing your business, the only way is to go for the next tier which offers just enough features at RM199/month.

However, you get most of the features that the RM199/month EasyStore plan offers in the $29/month (~RM120/month) Shopify basic plan:

Shopify detailed pricing plan

The biggest similarity between the Shopify Basic $29/month plan and EasyStore’s Lite RM59/month plan is that both plans feature 2 staff accounts. But don’t let that fool you into thinking that other features are the same. As I mentioned above, they are far different.

To get a similar set of features in EasyStore as the Shopify Basic $29/month (~RM120/month) plan, you need to upgrade to the RM199/month.

If you are willing to compromise on the number of staff accounts, I’d say that the $29/month Shopify Basic Plan is a much cheaper choice than the EasyStore RM199/month plan. You will have access to more features to upgrade your store using Shopify’s $29/month (RM120/month) plan than EasyStore’s RM59/month plan.

#2. Shopify offers Unlimited App Integrations

Apps in both Shopify and EasyStore allow you to expand your e-commerce features beyond the basic shopping cart offered by either website builder.

With apps, you can add things like a mailing list software, inventory management software, drop shipping software and shipping software with just the click of a few buttons.

Except for the Enterprise plan, EasyStore limits the number of apps you can integrate into your e-commerce store:

App integrations are limited on EasyStore

For the Lite plan (RM59/month), you can only add 10 apps into your e-commerce site. If you want to add just 25 apps, you have to upgrade to the Standard plan that costs almost four times more (RM199/month).

This severely limits the features you can add to your e-commerce store. It seems like for EasyStorefewer if you want more apps, the only option is to upgrade to a more expensive plan.

Shopify, on the other hand, does not have any limitations to the number of apps you can add, regardless of which plan you choose.

For people who want to keep adding features to their website without worrying about upgrading, Shopify is a better choice.

#3. You have more themes to choose from in Shopify

If you want to create a unique spin on the design of your e-commerce website, you would have better luck doing so using Shopify than EasyStore.

This is because Shopify offers over 100 website theme to choose from. These include both free and paid templates:


Other than that, you can even buy themes created by third-parties on websites like ThemeForest:


With Shopify, you will be spoilt for choice when it comes to designing your e-commerce store.

EasyStore, on the other hand, offers less than 30 templates. All templates in EasyStore are currently free:


In addition to that, there are no third-party sites which sell a wide range of EasyStore themes to buy from. It is likely that you will need to hire someone to customize the design of your EasyStore site.

If you like having a more unique design of your website without spending too much money hiring a designer to make a custom one for you, Shopify will be a better choice.

#4. You can do more web design customizations on Shopify

As I mentioned in my EasyStore review, the amount of customization you can do for your EasyStore website is highly limited.

Most often, you can only pick from the options given to you by EasyStore. This means that your store features will likely resemble most other stores built using EasyStore.

With Shopify, on the other hand, you have more flexibility when it comes to web design. Though, to do web customizations, you will need to be skilled in the programming language Shopify uses: Liquid.


But even if you do not know the language, you can hire a certified Shopify Expert to help you customize your designs.

If you are someone who wants a lot of control over your web design, Shopify would be a better choice for you compared to EasyStore.


If you intend to use content marketing as a way of reaching your customers, Shopify may be a better all-in-one solution compared to EasyStore.

#5. You have more resources to learn from in Shopify

This is probably one of the most important advantages that Shopify has over EasyStore.

In the end, everybody who starts an e-commerce website wants to make money from it.

With Shopify, there is an entire section dedicated to helping you grow and become successful as an e-commerce website owner. There are guides that help you learn about drop shipping, product sourcing, e-commerce best practices and even case studies of how other Shopify customers have succeeded in creating successful businesses using Shopify.

All you have to do is click on the ‘Resources’ section of the page to start learning:


Other than that, there’s even resources outside of Shopify that you can use to grow and succeed in your e-commerce business.

In essence, Shopify has built an entire community of e-commerce business owners that you can turn to when you have a problem with your website.

Resources by EasyStore, on the other hand, are limited to its Help Center and articles on its blog. And right now, they really pale in comparison with the vast amount of tutorials, guides and case studies Shopify has in its vault.

If you are looking to join an active community of e-commerce website owners not only in Malaysia but all over the world, I’d say Shopify is the better option.

Now that we’ve seen how Shopify is better than EasyStore, let’s look at the unique advantages that EasyStore has over Shopify:

2 Ways EasyStore is Better Than Shopify

#1. EasyStore Charges 0% Transaction Fees But Shopify Charges 0.5 – 2%

This is probably the biggest advantage that EasyStore has over Shopify. While Shopify charges between 0.5 – 2% transaction fees, you don’t have to pay any transaction fees when you use EasyStore.

These transactions fees are charged on top of any transaction fees that your payment gateway charges you.

This means that when you make a sales of RM100, you will need to pay an additional 0.5 – 2.0% on top of a 2.9 – 3.8% gateway payment fee when you use Shopify, totaling your fees to RM2 + RM3.8 = RM5.8 (taking the 2.0% fees for Shopify and 3.8% payment gateway).

For the same RM100 transaction, you only need to pay RM3.8 when you use EasyStore because they do not charge transaction fees on their platform.

Although a few ringgit here and there may not be much, but imagine if you have sales of RM10,000 a month. That would easily add up to at least RM200 more.

#2. You can get started for cheaper

Shopify’s cheapest plan starts at $29/month (RM120/month). While earlier I have mentioned that this provides massive value for its price, if you simply cannot afford RM120/month, then EasyStore’s RM59/month may be a better option for you to get started.

I’m not saying that this plan offers you the best value, but that if you have a very limited budget and want to get started, at least EasyStore offers an option at half the price of Shopify’s cheapest plan.

At the very least, you will get to learn how to sell online before you can afford an upgrade.

Verdict: Which One Should You Pick?

I think it would not be too hard to see from my analysis above that my recommendation would be to go for Shopify if you can afford the $29/month (RM120/month).

At just $29/month, it has all the features you need to create a powerful online sales machine.

Whether you want to get started with a full-fledged e-commerce store or drop shipping business, the $29/month plan will have more than enough features for you to start generating money.

Although EasyStore offers 0% transaction fees, it is still not worth it for me because of its limitations on app integration and theme designs.

Moreover, Shopify has a large international community of business owners where I can simply google and learn from.

If you want to kick start your e-commerce business with Shopify, sign up for Shopify’s 14-day trial using the button below:

Exclusive offer for My Referrals: Get Your Shopify Store Set Up for RM199

Every month, hundreds of people visit this page to help them make a decision on which e-commerce website to choose.

Worse, they get worried that once they sign up, they wouldn’t know what to do with their store.

They think: What if I don’t know how to set it up and get sales? I’ll just be wasting my money!

Today, I’m going to make the decision easier for you.

If you use my link above to sign up for Shopify Basic $29/month plan, I will give you this exclusive offer you won’t get anywhere else in Malaysia.

What is it?

  1. Just RM199 (NP: RM899) to help you set up your Shopify page – I’ll help you set up your site using a free theme, add 10 products and set up a payment gateway for you
  2. You will be added to my private support group where you can connect with me and other Shopify users in Malaysia. There, you can ask me questions about your website or any business question you have. This is easily worth at least RM199 a year!

If you want to take advantage of this offer, first, sign up for Shopify Basic $29/month using my link below:

Once you have done that, send me a message below and tell me what your store name is. It’s that simple!


  1. Hi there, agreed with the article, but a few more points to add. I have built my ecommerce website with WIX, Shopify, and now trying out EasyStore.

    As far as basic plans go, WIX is more suitable for casual sellers, not for anyone going full on into ecommerce. Their themes look somewhat amateurish, and lack so much in most other things. For examlple there are no user account for your customer, and only provide one payment gateway via Braintree (admittedly the transaction fee is lower than PayPal and other international gateways but you will not be able to offer online banking of FPX).

    Shopify is arguably best of them all (out of only this 3 of course), everything you need is there, the app store has so many apps for you to choose, even with all the free ones will already make your store look very professional. And yes customization galore. I’m no programmer but it’s not even that hard. Starting late July, all checkout are processed on your own domain, your customers won’t be wary of the site going to third party (i.e. Shopify) site. But there’s another fee that is not mentioned in the article, and it’s a big one. Shopify charges you 2.0% transaction fee for every purchase. Can you imagine if you use PayPal, that means 3.9+2=5.9% plus RM2 will be deducted, your profit margin will be very tight. Even with local gateways such as iPay88, their Startup Plan still charge you 3.2%.

    So last night EasyStore caught my eye when I saw an ad at the iPay88 page. Now with the 50% off offer, it’s even crazier not to consider. The options for payment gateways are wonderful. Just a handful of apps but at least the critical ones are available. The theme customizer is sluggish, and
    a bit buggy but what can you expect. I can’t help it but their interface is like a Shopify wannabe, but they’re in the right direction. Your article is right on point on the themes, and even with the few available, they’re just like using the same template for each of them with slight modifications. Which is minor issue if your goal is to quickly start your business. The biggest issue that is making me pause, they appear to not support dropshipping. I love the app Oberlo on Shopify so much, I can import porducts to my store and Oberlo will monitor and update the price change and inventory real-time. I’m still waiting their confirmation on this, it could be the reason I have to go back to Shopify if they don’t support it. And by the way, live chat takes a few hours to reply.

    • Hi Iswardi,

      Thanks for dropping by.

      Yeah, I would not recommend Wix as an e-commerce website builder. It lacks most of the components for basic e-commerce. But as a non e-commerce website builder for blogs or corporate pages Wix is sufficient.

      Hands down, Shopify wins the race in having all features. What I love about it is how much customization it allows with Liquid. Of course, such features don’t come cheap. US$29/month can be a bit steep for most beginner sellers in Malaysia.

      Thanks for the mention on the Shopify fee. An additional 2.0% can be steep if your margins are average, but for some businesses this can be a highly justified fee for the features that Shopify offers.

      Yeah, they definitely do look like they are paying close attention to what Shopify is doing 🙂 The limited themes can be an advantage for somebody who normally has a hard time deciding what they want. With only a few to choose from, they can definitely get started quickly. This applies to beginners in e-commerce.

      Live chat replies have varied for me, but generally, I get a reply within 24 hours.

      All the best, hope you can find the best plan for your e-commerce goals.

      – Lu Wee

  2. Hi Lu Wee,

    Would like to get some advise from you. We are 3 year old company..We import home decor items such as candle holder, platters, etc from India and currently we are selling in bazaars at malls every weekend. We would like to start venturing into e-commerce but none of us are 1. IT Savvy 2. went through so many commerce platforms but not sure which to pick 3. we are still taking baby steps hence cost needs to be mindful. Since it’s a home decor stuff, ideally the site has to be catchy and appealing (I guess it applies to all…:)) ..What would be your advise to us..We definitely want to be presence in the online space as I guess thats how the retail market works in this day and age.

    • Hi Fazlina,

      From what you have shared, I understand your situation but I’m not exactly sure in what respect would you want advice on? Is it in regards to which e-commerce platform to use?

      If so, I would really recommend using EasyStore. Mainly because it is very cheap compared to the other e-commerce platforms out there, has modern looking templates and easiest integration with payment gateways, logistic apps, marketing apps and so on.

      But whether or not you should venture into starting an e-commerce website itself very much depends on how much sales you are doing now in the bazaars as well as what kind of marketing you are doing today. How aggressive is your marketing? How much are willing to spend on marketing? If you are not IT-savvy, do you have the funds to get help with it? What are your goals for the e-commerce site?

      Hope this is helpful. Without more details, I will only be able to give you more general advice.

      If you would like some personal advice, please send me a message using my contact form.

      – Lu Wee

  3. Hi Lu Wee,

    I have several questions that needed to be answered and hope you will try to solve most of them if possible.

    1. Which has a low-risk tolerance business model? dropshipping or affiliate marketing
    2. Which business types are more beginner friendly
    3. How affiliate marketers build a huge mail list using paid traffic sources (squeeze page), and still be engaged with the subscribers if the marketers do not present themselves as an authority
    (having a personal blog with specific niche) or a brand (not having an e-commerce store)?

    Hoping to hear from you very soon,

    – Fadhil Nur

    • Hi Fadhil,

      Thanks for your message. My comments below:

      1. Both are low-risk, low-barriers. You can start either one for less than RM1,000. But with low-risk, anyone can do it, so you need to put in a lot of effort to learn and practice in order to stand out and make a sustainable income from it. If you are hardworking, you can easily make a few thousand RM from this kind of business. Hardworking means putting in at least 5 hours a day. Neither are passive income sources.
      2. For me, I believe all online businesses are beginner friendly since most people have internet and a laptop. The other part is just to do. If you are willing to spend at least 5-6 hours a day to learn and practice, you can make money with either one.
      3. Normally they will use Facebook advertising to get leads. But the materials they use are usually quite interesting to attract the audience.

      Hope this helps!

      – Lu Wee

  4. Hi Lu Wee

    Thanks for the article. It helps a lot for beginners like me.
    I would like seek an advise from you. I’d like to start my e commerce business using Easy Store due to low budget and uncertain sales volume.
    However I can forsee that it will be lacking for me if my business were to grow. By then, I would like to switch to Shopify instead of upgrading my Easy store package from Lite to Standard.
    Will that works? Or is it discouraged to do so?


    Hope to hear from you soon.

    • Hi Joey,

      You’re welcome.

      It depends on what kind of e-commmerce business you are looking to start.

      1. Are you selling your own products (i.e. keeping inventory) or dropshipping?
      2. Which market are you selling into? Malaysia? US? Australia?

      So let’s say you are selling your own products in Malaysia — you can definitely use EasyStore as you won’t need the more powerful dropshipping apps in Shopify (like Oberlo). EasyStore has all the features you need to run a basic e-commmerce store in Malaysia.

      But let’s say you are looking specifically to grow a dropshipping to US business, you have to go with Shopify as EasyStore is not equipped for this.

      Hope this helps!

      – Lu Wee

  5. Hi Lu wee

    Your post definitely gave us a better understanding on the difference in the website!

    Anyway i would like to ask can we manage multiple shop under one account in shopify?

    • You’re welcome Ken.

      No, you can’t. One admin = one store. If you need multiple stores, you need multiple accounts.

      Hope that helps!

      • alright thanks for the tip !

        I have been working for half year after graduate and i would like to actually start an online business while i have zero experience in it do you recommend me to start by utilizing shopify first?

        as i saw online this platform combine with oberlo and aliexpress would makes things much easier as all the stocks are being delivered automatically

        • You’re welcome Ken!

          If you want to do ecom, what I would recommend is keep some money (RM3,000 – RM5,000) and start learning how to sell using fb ads. The faster you master this skill, the sooner you will be able to generate a good income for yourself.

          Shopify is a very convenient tool for ecom, but in the end, it’s just a store. Without marketing, no one will come to your store.

          So get Shopify + learn FB marketing skills.

          Warning though: be ready to lose money to learn at first.

          Hope this helps!

          – Lu Wee

  6. Hi Lu Wee,

    First off, I greatly appreciate the information shared to newbies like us. Your write up is very helpful indeed! 🙂

    I’m planning to set up a Shopify store, however, how is it like in terms of integration with local payment gateways? I’ve got my eye on SenangPay & eGHL. However, SenangPay informed me that they aren’t able to integrate with Shopify at the moment. Still awaiting reply from eGHL’s side.

    Besides that, for start-ups just beginning into venturing into the online space, would you recommend setting up (registering) a brand new company as it’s a mandatory requirement if you’d like to sign-up for local payment gateways.

    Looking forward in hearing from you soon!


    • Hey Derrick,

      Thanks for dropping by! It’s my pleasure 🙂

      For local payment gateway, the only ones which can integrate with Shopify are iPay88 and MOLPay unfortunately. So if you’re looking to use newer gateways like Senangpay, Billplz, eGHL etc, they won’t work. You can get the full list of payment gateways that can integrate with Shopify here:

      Yes, I would recommend setting up a new company to set up the payment gateway if you don’t have one yet as this is a requirement. But let’s say you already have another retail company, you can use that no problem. Whether to set up two separate companies to handle your businesses will be based on how you want to structure your business. Personally, I have both setups – some of my companies are for both while others are online only.

      Hope that helps!

      – Lu Wee

      • Hi Lu Wee,

        I’ve successfully registered a company & have set up a company bank account. However, as I’m now contemplating if I should go ahead in registering for Shopify first (will definitely be using your referral link above & taking up on your offer!) whilst applying for payment gateway (I’d be going for eGHL as they now can integrate with Shopify!), or wait till my products arrive (another 2 weeks) as I’ll be needing them to take product photos for content on my website. What would be your advice?

        Much appreciated once again Lu Wee!


        • Hey Derrick,

          Thanks for dropping by!

          I’d say go for it first – you’ll need the lead time before your products arrived to set up your entire site first. Then once the products arrive, you can just upload the products in. The other option is to have the products arrive first and build your site and do all the photos concurrently, or do it after.

          So comparing these options, I would say if you want a faster launch date, with less hassle, set up the site ahead of time. This is a personal philosophy I practice for all sites I build.

          Shopify gives you a 14-day trial so you won’t be ‘wasting’ money anyway, so not to worry there.

          If this is your first site and you don’t yet have a logo, selected a theme and so on, the process will take some time to understand as well. If you manage to set up the entire site before the products arrive, you can even start working on other aspects of your store like SEO.

          Hope this helps and let me know if there are any other questions 🙂

          Lu Wee

          • Hi Lu Wee,

            Awesome! Thanks for the advise once again! I’ve went ahead and have successfully registered using your referral link & signed up for a Shopify basic plan. Did some research and selected a free theme from Shopify which suits my product. However, I’m still kinda lost in terms of the whole design mechanics of it lol.

            I’d love to take up on your RM199 offer to set up & design a Shopify store alongside the support group. Do you have classes, or do meet ups where I can buy you a meal & learn from you =P


          • Hey Derrick,

            Good to know that! Sorry I wasn’t able to get back with you yesterday, but rest assured, all comments on the blog are seen and moderated by myself.

            I will send you an email to get things going. Thanks again for using the referral link!

            – Lu Wee

          • Hi Lu Wee,

            Thanks once again for your advice! I’ve already registered for Shopify basic under your referral link. Started experimenting in designing my store layout, although still kinda blur haha.

            I’d love to take up on your offer (NP:RM199) alongside the support group. Do you do classes, or I could buy you a meal and you could teach me the basics of Shopify. Would love to learn from you =P


  7. hey Lu Wee

    I have come across a few online fb marketing courses which might help me but i am not sure which are reliable. Is there any recommendation source from you?

    • Hey Ken, the one which I recommend is ecomelites. It has a lot more than FB marketing, but the FB marketing part is very comprehensive. You can read more about it at my blog post:

      It’s currently still priced at just US$197 (RM800+), but within a day or so, may increase price to $497, so you should get in quickly at the low price!

      It’s definitely been one of my best buys of 2018. I’ve made all my investment back + more.

      For now ecomelites is the best course — eventhough it is geared towards Shopify dropshipping, you can get a full FB marketing guidance inside too. Worth so much more than $197. But do get in before they increase price! Once it is $497 I’ll have to do another review of all the courses at that pricing instead.


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